Applied Innovation
The color wheel is a core asset of Applied Innovation’s rebranding. (Carlos) was tasked with vectorizing the blossoming shape and colorizing it for both RBG and CMYK. Each color was carefully placed, one at a time. This asset is a part of the website, digital ads, vehicle wraps, and more.
Agency
Highland Group
RimGuard
(Carlos) had the opportunity to design a one-pager for a Summit/RimGuard collaboration. (Carlos) also designed a 25th Anniversary logo that could be used across all of the branding materials.
Agency
Highland Group
SHARPE
Pre-Owned
SHARPE Cars opened an additional car lot and employee workspace for their Pre-owned line. (Carlos) designed the badge which has dynamic usage throughout different digital collateral.
Agency
Highland Group
Grand Rapids
WhiteWater
Grand Rapids WhiteWater, a nonprofit aiming to champion the restoration of the Grand River, prioritized a social presence. (Carlos) had the opportunity to design a series of social media designs honoring Women’s History Month that highlighted impactful women in the West Michigan area.
Agency
Highland Group
Steelcase
Steelcase, an international manufacturer that’s headquartered in Grand Rapids, Michigan, wanted a design update and restructure to their Research Summary. (Carlos) designed a concise and on-brand Research Summary that was used for both digital and print applications.
Agency
Highland Group